Question: Product : Ghee (Indian Clarified butter)Packaging analysis 1. How does the package create value for the consumer? 2.How does the package create value for the

Product : Ghee (Indian Clarified butter)Packaging analysis

1. How does the package create value for the consumer?

2.How does the package create value for the retailer and/or other marketing intermediaries such as wholesalers or distributors?

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