product when other compailis, In evaluating the Cayenne, what do you think 10. Capital Budgeting [LO1] In evaluting the profit margins that exist in this morsche needs to assume regarding the substantial profit margins that exist in this market? Is it likely they will be maintained as the market becomes more competitive, or will Porsche be able to maintain the profit margin because of its image and the perfor. mance of the Cayenne