Professional Blog | Assignment Overview

Write a blog with three posts about a business issue of interest to you and that provides content that is valuable to others. You should develop the blog with a specific audience in mind and provide original, insightful entries. Ask yourself: Who am I communicating to? Who is my audience and write with that audience in mind. Also, you should develop your blog with your own career interests and desired online reputation in mind.

Each entry should be roughly 350 to 500 words, and should have 3-4 paragraphs with paragraphs each having 4-7 sentences.

Your first blog post should welcome readers, introduce yourself and provide an overview of what to expect from your blog. Your second and third blog posts are to be on certain topics that you devise (and that are meaningful to you). Think of a blog name that will interest readers (come up with an attention-grabber) and also try to come up with similar engaging and descriptive titles for your blog posts.

Your primary deliverable should be a web link of the blog with three posts; I will evaluate you based on your website. You will take all three blog posts and insert them into a Word or PDF file (Not Pages) and upload the file on this assignment page. At the top of the document you submit with your blog posts, include the web address of your blog site.

6 Essential Elements of a Blog Post

A title that grabs the readers attention

Exploration of news ideas and content

Content that is useful to others, not just the author

Accessible style and form

Text that is easy to read and formatted

Text that is written in a human voice (avoid academic-ese)