Project involves the preparation of a strategic plan for a company you plan to establish. Following the strategic management principles and tools you have learnt by the course, you prepare a report on your strategic plan which contains the following components:

Choose an industry conduct an external environment analysis to determine opportunities and threats: The external analysis should include natural physical environment, societal environment and task environment

Prepare an EFAS Table

Conduct an internal analysis to determine what strengths your company should have to seize the opportunities you defined, and what weaknesses your company should not have to avoid the threats.

Prepare an IFAS Table

Prepare SFAS Matrix

Formulate your companys mission and objectives based on your SWOT analysis results.

List your strategic alternatives, prepare an proforma income statement for each alternative and choose and justify a strategy.