Project Title Give your project a descriptive title

You have been hired as a compliance professional for EatFresh, a new meal delivery service that tailors recipes to customers' nutritional needs. EatFresh will soon be launching an app that collects customers' contact information, as well as information about their food allergies, diet, and health conditions.

The CEO of EatFresh has tasked your team with determining how to keep customers' personal information safe. Write a memo to your boss, the Chief Compliance Officer, in which you:

1) Recommend the incorporation of two fair information principles into EatFresh's privacy regime. Explain why you think these FIPs are particularly important to protecting customers' personal information.

2) Propose two steps the compliance team should take to ensure that EatFresh does not become the subject of an FTC enforcement action down the line. Discuss why these precautions are important.