Question: Provide step by step solutions using sas enterprise command steps and columb combinations ( i . e . to calculate revenue combine . . .
Provide step by step solutions using sas enterprise command steps and columb combinations ie to calculate revenue combine and use commandformula to solve these questions
Clean the data of all records with missing information.
Compute the RFM segmentation.
Use transactional level data Independent option
Choose appropriate variables
Choose XX binning
Please submit your answers and EG project before midnight on the December
Please state the rfm naming convention ie The best group being the most
recent, highest transaction amount, and most recent would appear as
with the least favoured group will be
estions
How many accountscustomers in the most recent, most frequent, highest
monetary group? marks
What is the total spend of the combined marks
How much more total revenue is there between the highest and the lowest
vs marks
What is the percentage of revenue from the from each group for the East
Region? marks
Is there a particular store that has a higher concentration of "best customers"?
marks
Does the best groups buy more of certain products than the least favoured
group? marks
In terms of total revenue per segment per year, what is the trend for the best
group versus the least favourable group? Are sales increasing over time or
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