Purpose:

a$)$Descriptive Vs$.$ Analytical

b$)$Basic vs$.$ Applied

c$)$Conceptual Vs$.$ Empirical

d$)$Inductive Vs$.$ Deductive

e$)$Action

Data:

a$)$Quantitative and Qualitative

b$)$Mixed method

Time frame:

a$)$Cross$-$sectional

b$)$Longitudinal

c$)$Panel

Approach:

a$)$Survey

b$)$Experiment

c$)$Simulation

d$)$Clinical$/$ Diagnostic

e$)$Case study

f$)$Phenomenology

g$)$Ethnographical

h$)$Netnography

Identify the type of research $($purpose$/$data$/$timeframe$/$approach$)$

$1.$ Exploring consumer satisfaction

$2.$ Measuring Consumer satisfaction

$3.$ Effects of gender on family buying decision

$4.$ Factors that influence level of impulse buying

$5.$ The impact of brand extension on brand personality

$6.$ The use and benefit of sending birthday announcements and coupons

$7.$ The effect of recession on promotional activities

$8.$ Attitude of people in different roles towards direct marketing

$9.$ Impact of interest rate borrowing decisions

$10.$Website usability and its impact on marketing

$11.$Loyalty programs as instrument of marketing

$12.$Impact of GDP on consumer confidence: A South Asian Persepective

$13.$Antecedents of acute employee absenteeism

$14.$Effects of occupational status on women food buying and cooking

behaviour

$15.$Effect of self$-$placement of habitual buying products on their sales