Q 1 Target Market & Positioning statement - Identify the best prospects for the proposed new product/service. Provide a detailed segment profile using major segmentation variables, e.g. demographics, psychographics etc. How do you want the target market to perceive the product/service?

Q 2 Promotion mix provide a detailed description of the promotion/media mix chosen and clearly give the rationale/explanation behind your choice of setting the mix . How you promote or advertise your Restaurant. You have to discuss these point Advertising, sales promotion, personal selling, Public relation, Direct marketing. with some example

I need long explanation