Question: Q . 2 Set. ( A ) You have been hired by Tim Cook to develop distribution strategy for Apple s high - end smart

Q.2Set. (A) You have been hired by Tim Cook to develop distribution strategy for Apples high-end smart phones. Discuss various options/ issues involved with regard to numbers/ types of distributors, the respective advantages and/or disadvantages and your final recommendation to him. Give an example of a firm/ brand selling through several channels. What could be the advantages and disadvantages?

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