Question: Q 4 ( a ) . Are there any privacy and / or ethical concerns in Adidas' use of analytical CRM ? Briefly explain your

Q4(a). Are there any privacy and/or ethical concerns in Adidas' use of analytical CRM? Briefly explain your answer. (1 point)
Q4(b). If you are a Chief Analytics Officer and are requested to report to the board, write down your speech regarding ?**** what you plan to do** to maximize the business values of data analytics and .(5 points)
 Q4(a). Are there any privacy and/or ethical concerns in Adidas' use

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