Question: Q 7 ) Using ROI or other measurements which have fixed percentage targets ( e . g . a division must achieve 1 5 %

Q7) Using ROI or other measurements which have fixed percentage targets (e.g. a
division must achieve 15% return on investment) can be detrimental because:
a) Employees are likely to internally trades stocks in advance of the financial
statements being released
b) It prevents acquisitions from occurring
c) Targets are often not aggressive enough to have a motivational impact
d) Targets are often set too low to have significant impact
e) It reduces creativity and innovation within the company

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