Question: Q: Refer to the table below containing average perception scores for four brands obtained from survey respondents. All dimensions were measured on a nine-point scale.

Q: Refer to the table below containing average perception scores for four brands obtained from survey respondents. All dimensions were measured on a nine-point scale. Identify the brand pair that consists of the two brands farthest from each other in 3-D space.

	Brand A	Brand B	Brand C	Brand D
Durable	7.3	7.0	8.2	6.8
Trendy	6.8	5.8	6.5	8.5
Powerful	6.0	8.8	6.0	5.6

a) A,C

b) A,D

c) B,D

d) A,B

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