Question: Q1 - MaxTronics is an idea that some students are thinking of, and they approached you to help them in establishing this new business idea.

Q1 - MaxTronics is an idea that some students are thinking of, and they approached you to help them in establishing this new business idea. A quick explanation: it is a Jordanian company that will compete with SmartBuy, Leaders and electronics distributers, to sell all types of electronics; from laptops, to TVs and home appliances and personal care electronicsetc. Maxtronics main difference is that it offers variety of products to consumers, with electronics imported from more countries than what is available in competitors showroom. The showroom, and the electronic part of the business is not yet finalized, and since you have studied this course, please give your answers as a consultant on e-business by focusing on the following specific points: (please read all the questions before start answering, so you can get a full idea!)

9Give your recommendations regarding the E- marketing mix, by focusing on 4 elements.

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