Q16) Walmart's low customer experience (satisfaction) is the good example of potential risk related to A. Competitive strategy B. Cost-leadership strategy C. Differentiation strategy D. Corporate strategy Q17) External environmental analysis includes A. General environmental analysis B. Industry environmental analysis C. Competitor environmental analysis D. All of the above Q18) While views that firm's heterogenous internal resources explain the firm profitability most, views that industry where firms are positioned explains the firm profitability most. A. 5 forces model- Industrial organization model B. Industrial organization model - Resource based model C. Resource based model -Industrial organization model D. Resource based modeo-5 forces model Q19) While Macy's current challenging situation can be explained by Target's good performance can be done due to its A. Stuck in the middle-Differentiation strategy B. Stuck in the middle-Integration strategy C. Cost leadership strategy-Integration strategy D. Integration strategy- Cost leadership strategy Q.20) Choose the incorrect statement. A. We can examine the profitability of the firm using Porter's five-forces model B. Stronger five forces in Porter's model suggest low profitability of the industry C. Huge amount of investment building a microchip factory suggests microchip industry has a low threat of new entrants D. U.S airline industry is not profitable from Porter's five-forces model