Question: Question 1 ( 0 . 1 points ) Selling is just one of many - - - - - - - - - - -
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Selling is just one of many components
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operation
marketing
finance
human resource
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includes
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Personal communication of information
Persuasion
Helping others
Personal selling
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Personal Selling:
Refers to the corporate communications of information
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True
False
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Personal Selling:
To selfishly persuade someone
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True
False
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One of the golden rule of personal selling is:
Reciprocity is expected
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True
False
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The Golden Rule of Personal Selling is all about trying to keep somebody else warm, even if it means that we get
cold in the process
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True
False
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Traditional Salesperson guided by
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selfinterests
takes care of customers
Others interests most important
None of the above
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For traditional sales people:
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Comfort is life's main motivator
Time is life's main motivator
Pride is life's main motivator
Money is life's main motivator
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For traditional sales people: Money is important but not to customers' detriment
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True
False
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For Golden Rule Sales people:
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Enjoy recognition;may share if it suits their purpose.Pride and ego driven
Service is most important;money is to be shared
Do what they think they can get away with
Attributes results to personal efforts
None of the above
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Salespeople need to close sales and at the same time maintain a great with their customers.
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coordination
relationship
communication
resemblance
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Quick path to managing others is a kind of Financial reward.
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True
False
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Higher average salary than that of other workers at the same level within the organization is the type of non financial reward.
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True
False
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based upon performance, not tenure
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Non Financial Reward
Financial Reward
Personal rewards
Intellectual rewards
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Nonadversarial
Nonmanipulative
Consultative
Partnering
Problemsolving
Goal: longterm relationship
The above all are the charectersticks of
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Personal selling
Traditional selling
Relationship Selling
Value added selling
None of the above
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ABC's analysis in selling stands for:
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A Analyze
B Benefits
C Committment
DActual
E Behavioral
FCollaborative
ABC
DEF
A&C Only
B&D only
C&F only
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Personal selling is NOT an old and honorable profession.
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True
False
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is defineed as Commercial transactions that crosses the
borders of two or more nations.
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Domestic Business
Regional Business
Multinational Business
International Business
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Convergence in buyer preferences in marketsaround the world is relating to
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Globalization of Product
Globalization of Production
Globalization of Markets
Globalization of Services
Globalization of operations
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Dispersal of production activities worldwide to minimize costs or maximize quality is relating to
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Globalization of Market
Globalization of Production
Globalization of Operation
Globalization of Service
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Reduces marketing costs
Creates new market opportunities
Levels uneven income streams
Local buyers needs
Global sustainability
The above are the advantage of
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Globalization of Markets
Globalization of Production
Globalization of operations
Globalization of Service
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Uber & AirBnb are type of business model.
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on demand
BB
BBC
BC
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An entrepreneur is someone who envisions, creates and evangelizes an idea that they are absolutely crazy about.
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True
False
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COMMITMENTRESILIENCE DOES NOT REQUIRE TO BECOME A SUCCESSFUL ENTREPRENEUR
Ques
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