Question $1$

$\frac{0}{5}$ points

What are the key differences between strategic, operational, and analytical CRM$?$

Strategic CRM focuses on integrating the process of selling, marketing and customer service.

Analytical CRM focuses on customer centric development of winning profitable customers

Operational CRM organizes data into actionable insight towards analytical CRM

Strategic CRM focuses customer centric development of winning profitable customers.

None of the above

Question $7$

$0/5$ points

The following are challenges that our found by large organizations when it comes to implementing CRM$.$

Economies of Scale

Lack of technology

Consolidated information

Silo structure

Question $11$

$0/2$ points

The quality of service failing to meet the customer expectations is called a gap,

True

False