Question: QUESTION 1 0 Generally, the consumer's purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention

QUESTION 10
Generally, the consumer's purchase decision will be to buy the most preferred brand, but two factors can come between the purchase
intention and the purchase decision. Which of the following is one of these factors?
buyer's remorse
attitudes of others
alternative evaluation
cognitive dissonance
economic risks
QUESTION 10 Generally, the consumer's purchase decision will be to buy

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