Question $10$

The most important$/$essential results from the latest decision round that company managers need to review$/$study in order to guide their strategic moves and decisions to improve their company's overall performance and competitiveness vis$-$a$-$vis rivals in the upcoming decision round are

the Comparative Competitive Efforts section of the Competitive Intelligence Report for each of the four geographic regions.

the data in the Performance Highlights Report and on p$.4$ of the FIR.

the Income Statement and Balance Sheet data on p$.5$ of the FIR.

the Industry Scoreboard and each company's performance on EPS, ROE, stock price, credit rating and image rating displayed on the first $3$ pages of the FIR.

the celebrity endorsement data and the $4$ graphs showing branded prices and S$/$Q rating trends in each of the four geographic regions on p$.8$ of the FIR.