Question: Question 1 1 0 . 5 pts q , is the customer's evaluation of the difference ( or ratio ) between all the benefits and

Question 11
0.5 pts
q,
is the customer's evaluation of the difference (or ratio) between all the benefits and all the costs of a market offering relative to those of competing offers.
Customer (perceived) value
Exchange
Demand
Satisfaction
Objective value
Question 11 0.5 pts q, is the customer's evaluation of the

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