Question $1(1$ point$)$

Audiences are least likely to pay attention to ideas that are what?

Question $1$ options:

A$)$

Concise

B$)$

Emotional

C$)$

Unexpected

D$)$

Complex

E$)$

Compelling

Question $2(1$ point$)$

The overall subject of a message is called what?

Question $2$ options:

A$)$

Main idea

B$)$

Unifier

C$)$

Organizational cue

D$)$

Topic

E$)$

Handle

Question $3(1$ point$)$

Which method of communication is considered to have the greatest media richness?

Question $3$ options:

A$)$

Phone calls

B$)$

Emails

C$)$

Texting

D$)$

Instant messages

E$)$

Face to face

Question $4(1$ point$)$

Generating as many ideas as you can without stopping to criticize or organize them is called what?

Question $4$ options:

A$)$

Mind mapping

B$)$

Storyteller's tour

C$)$

Brainstorming

D$)$

Questions and answer chain

E$)$

Journalistic approach

Question $5(1$ point$)$

What is the most common presentation structure used in television commercials and other advertisements?

Question $5$ options:

A$)$

Indirect format

B$)$

Storyteller's technique

C$)$

Mind mapping

D$)$

Limited scope

E$)$

Direct format

Question $6(1$ point$)$

When using an indirect approach, the message should start with what?

Question $6$ options:

A$)$

Recommendations

B$)$

Requests

C$)$

Conclusions

D$)$

Evidence

E$)$

The main idea

Question $7(1$ point$)$

Which of the following creates a visual aid indicating the relationship between ideas?

Question $7$ options:

A$)$

Brainstorming

B$)$

Question and answer chain

C$)$

Journalistic approach

D$)$

Mind mapping

E$)$

Storyteller's tour

Question $8(1$ point$)$

When attempting to distill major thoughts from unorganized information, what approach might be most effective?

Question $8$ options:

A$)$

Journalistic approach

B$)$

Question and answer chain

C$)$

Brainstorming

D$)$

Mind mapping

E$)$

Storyteller's tour

Question $9(1$ point$)$

During what part of the writing process does the writer consider what background information should be included in the writing?

Question $9$ options:

A$)$

Defining the purpose

B$)$

Gathering the information

C$)$

Providing required information

D$)$

Uncovering the audience's needs

E$)$

Developing an audience profile

Question $10(1$ point$)$

Every communication effort takes place in a particular situation, meaning you have a specific message to send to a specific audience under a specific set of circumstances.

Question $10$ options:

True

False

Question $11(1$ point$)$

Which channel and medium combination allows flexibility of multiple formats and channels but can be limited in terms of reach and capability?

Question $11$ options:

A$)$

Written, printed

B$)$

Visual, digital

C$)$

Visual, printed

D$)$

Written, digital

E$)$

Oral, digital

Question $12(1$ point$)$

Which of the following combinations is used most often on the job today?

Question $12$ options:

A$)$

Visual medium, print channel

B$)$

Written medium, print channel

C$)$

Visual medium, digital channel

D$)$

Written medium, digital channel

E$)$

Oral medium, digital channel

Question $13(1$ point$)$

Although expensive to create, which combination can convey complex ideas and relationships quickly?

Question $13$ options:

A$)$

Written, printed

B$)$

Oral, digital

C$)$

Oral, printed

D$)$

Visual, printed

E$)$

Visual, digital

Question $14(1$ point$)$

Which channel and medium combination takes longer to create and distribute but allows the sender to avoid immediate interactions?

Question $14$ options:

A$)$

Oral, printed

B$)$

Visual, digital

C$)$

Written, digital

D$)$

Oral, digital

E$)$

Written, printed

Question $15(1$ point$)$

The scope of a business message includes what?

Question $15$ options:

A$)$

Background information on the topic

B$)$

A list of all those who will be receiving the message

C$)$

A list of key terminology

D$)$

The format for producing the message

E$)$

The goal of the message