Question: Question 1 2 ( 2 points ) refers to customers becoming segmented into smaller and more specialized groups responding to more narrowly targeted commercial messages.

Question 12(2 points)
refers to customers becoming segmented into smaller and more specialized groups responding to more narrowly targeted commercial messages.
Change agent
Demassification
Disruptive innovation
Crowdsourcing
Force-field analysis
 Question 12(2 points) refers to customers becoming segmented into smaller and

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