Question: QUESTION 1 ( 2 5 Marks ) Consider the information in the case study, critically discuss Wimpy s performance. Your answer should be based on

QUESTION 1(25 Marks)
Consider the information in the case study, critically discuss Wimpys performance. Your answer should be based on the
key driving forces of the industry Wimpy operates in.
QUESTION 2(25 Marks)
Using the competitive advantage model as the foundation to your answer, critically analyse the competitive advantage of
Wimpy. Make reference to the case study in your answer.
QUESTION 3(25 Marks)
In formulating strategies, Wimpy must conduct a comprehensive analysis of its internal capabilities, external environment,
and competitive landscape. Utilising tools such as SWOT analysis, Porter's Five Forces, and PESTEL analysis, Wimpy can
identify strategic opportunities, mitigate risks, and align its goals with market trends and consumer demands.
The statement above emphasises the importance of continuously analysing the business environment. With this in mind,
analyse the value chain of Wimpy.
QUESTION 4(25 Marks)
Critically analyse the risks that face Wimpys South African operations. Make specific reference to the case study in your
answer.

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