Question: Question 1 [ 2 5 marks ] Final year students enrolled in the Interactive Multimedia course at Edith Cowan University are required to develop skills

Question 1[25 marks]
Final year students enrolled in the Interactive Multimedia course at Edith Cowan University are
required to develop skills and expertise in managing the design and development of client web
sites. The unit IMM 3228/4228Project Management Methodologies, uses teams of four or
five students to utilise their specialist skills to meet a real need for an industry client. Team
roles include programmers, graphic designers and project managers. There were 82 students (20
teams) completing this unit. The aim was to have students experience project management issues
that occur when dealing with real clients in real projects and was heavily focused on
teamwork and problem solving. The environment was based on the learning principles of
authenticity, self-regulation and reflection (Luca & Oliver, 2001). Features included student
contracts, journals (for self/peer assessment & reflection),Conference Centre for problem
solving, bulletin boards, time management tools, syllabus and assessment materials, lecture
notes, legal/QA templates, relevant URLs, web sites and assignments developed by previous
students and a student details database. Within this setting, two teams were selected for
investigation. One team was highly successful in developing a quality product, and collaborated
in a highly successful manner. Another team, experienced severe team problems, which caused it
to become dysfunctional and had to be split.
Case questions
i. After reading the above case study identify and explain three (3) ways to consider in
building strong and effective teams to sustain the market competition. (15 Marks)
ii. Discuss any five (5) points that could have led to the other team failing and remedies.
(10 marks)

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