Question: Question 1 ( 2 points ) If General Motors primary advertising message was we are in the business of making the highest quality, lowest

Question 1(2 points)
If General Motors primary advertising message was "we are in the business of
making the highest quality, lowest cost vehicles in the world", we could conclude that
GM ...
Was on target because that was precisely what the market requires.
Was delusional - because there was no way it could beat Toyota.
Had marketing myopia.
Was creating an atmosphere of innovation within the company.
Question 1(2 points) If General Motors primary advertising message was "we

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