Question: Question 1 ( 2 points ) Wine Tasters Inc. is a magazine that targets people who appreciate wine and good food. Its major customer base

Question

1 (2

points

)

Wine Tasters Inc. is a magazine that targets people who appreciate wine and good food. Its major customer base include people who enjoy wine

-

tasting events and visit different restaurants. Given this information, Wine Tasters most likely relies on which of the following variables to identify its target market?

Demographic segmentation

Benefit segmentation

Psychographic segmentation

Usage

-

rate segmentation

Question 1(2 points) Wine Tasters Inc. is a magazine that targets

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