Question: Question 1 3 1 p t s Consumers usually consider a high price as a symbol of quality or low price as an indicator of

Question

13

1 p t s

Consumers usually consider a high price as a symbol of quality or low price as an indicator of value. Hence, the may be used by marketers to position a product.

product user

product price and quality

product attribute

product use

product class

Question 13 1pts Consumers usually consider a high price as a

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