Question $13(1$ point$)$

On the eve of the U$.$S$.$ national bowling championhips, a bowling ball company throws a party at a bowling alley. Fans whe come can play free games against sop peofrasionals. At the end of the night, a few locky fans will win covtenired boaling balls in jewel$-$enerusted bewling ball bags. This is as example of$.$

Omnichannel marketing

direct marketing

end$-$to$-$end CX

experiential marketing