Question $14(1$ point$)$

Dan was told that, in some services, depending on the competitive situation, it may be a good idea for a service brand to be service focused. A service focused strategy implies that

a narrow range of services is offered to a broader segment often specializing to a degree

a narrow range of services is offered to a narrow segment and is limited in its offer.

a wide range of services is offered to a narrow segment to resolve diverse needs. a wide range of services is offered to a broader segment often catering to a wide set of consumers.