Question: Question 1 4 ( 2 . 5 points ) Many products exist along a continuum from products where tangible characteristics are dominant ( e .

Question 14(2.5 points)
Many products exist along a continuum from products where tangible characteristics
are dominant (e.g. salt), to intangible characteristics being dominant (e.g., education).
Some products (e.g., restaurants) have elements of physical goods (e.g., the food) and
elements of services (e.g., ambience, order accuracy, comfort). The fact that products
lie along this continuum between "pure physical goods" and "pure services" is
apparent in the
gaps model of service quality
credence quality of distribution
service quality continuum
tangibility spectrum
expectancy disconfirmation paradigm
 Question 14(2.5 points) Many products exist along a continuum from products

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