Question: Question 1 4 Why do the messages in many ads in the United States relate to achievement, product performance, and functionality? Consumers purchase products that

Question 14
Why do the messages in many ads in the United States relate to achievement, product performance,
and functionality?
Consumers purchase products that are functional.
American society in general is masculine oriented.
Most consumers don't care about quality of life and relationships when purchasing products.
Buyers want certainty and safety in their purchaes.
Question 14 Why do the messages in many ads in the

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