Question: Question 1 6 ( 2 points ) Saved Beats Electronics has been able to outperform Audio - Technica, Bose, JBL , Skullcandy, Sennheiser, and Sony

Question 16(2 points)
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Beats Electronics has been able to outperform Audio-Technica, Bose, JBL, Skullcandy, Sennheiser, and Sony in the high-end, premium headphone market. Which of the following statements accurately explains one of the main reasons for the success of Beat?
Question 16 options:
It emphasized marketing over core competency.
It focused on sponsoring future athletic superstars.
It produced the highest-quality headphones.
It created a perception that owning its products was cool.

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