Question: Question 1 7 ( 5 points ) Generally, the larger and more sophisticated the channel member. the less likely that it will use supply chain

Question 17(5 points)
Generally, the larger and more sophisticated the channel member. the less likely that it will
use supply chain intermediaries.
use intensive distribution.
rely on marketing research.
use omnichannel marketing.
Question 17(5 points) Generally, the larger and more sophisticated the channel

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