Question: Question 1 9 1 . 2 5 points When considering the four Ps in international marketing, advocates of q , focus on the unique characteristics

Question 19
1.25 points
When considering the four Ps in international marketing, advocates of q, focus on the unique characteristics of cultures and argue for products and promotional messages tailored to each culture. expropriation
nationalization
localization
ethnocentricism
standardization
Question 19 1.25 points When considering the four Ps in international

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