Question: Question 1 9 2 . 5 p t s A new Wendy's location opens on Tennessee Street directly next to McDonald's. Because McDonald's has larger

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19

2.5 p t s

A new Wendy's location opens on Tennessee Street directly next to McDonald's. Because McDonald's has larger burgers and a more expansive menu, what type of promotion should McDonald's use to encourage customers to continue eating at McDonald's?

competitive ad campaigns

radio ads encouraging the ethical treatment of animals

pioneer ad campaigns

online banner ads

Question 19 2.5pts A new Wendy's location opens on Tennessee Street

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