Question: Question: 1 . A communication strategy starts with formulating a desired reputational position for the organization in terms of how it wants itself to be
Question: A communication strategy starts with formulating a desired reputational position for the organization in terms of how it wants itself to be seen by its different stakeholders. Group of answer choices True False There are different paradigms or ways of thinking when it comes to the process of strategy making. Match the following ways of thinking with an A communication strategy starts with formulating a desired reputational position for the organization in terms of how it wants itself to be seen by its different stakeholders.Group of answer choicesTrueFalse There are different paradigms or ways of thinking when it comes to the process of strategy making. Match the following ways of thinking with an appropriate description.Group of answer choicesRational planning mode Choose Objectives are set out and methodically worked out into comprehensive action plans More flexible approach to developing the communication strategy Continuous process of strategy formation iterative A general set of maneuvers carried out to accomplish the strategy.Intuitive or visionary mode Choose Objectives are set out and methodically worked out into comprehensive action plans More flexible approach to developing the communication strategy Continuous process of strategy formation iterative A general set of maneuvers carried out to accomplish the strategy.Incremental or emergent The corporate strategy and communication strategy are interrelated. The corporate strategy translates the communication strategy, which, in turn, the corporate strategy.Group of answer choicestranslatescommunicatesinformsNone of the above It is the role of the communication technician to make strategy decisions. She is held accountable for the program success or failure.Group of answer choicesTrueFalse This corporate reputation research method involves an oral interview where each respondent is asked to pick two out of three statements which match the organization best or worst then explain why.Group of answer choicesfocus groupladderingunstructured interviewrepertory grid Not all companyspecific reputation research is conducted by the organization itself. This
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