Question: QUESTION 1 A) Differentiate between consumerism and environmentalism movements. (4 Marks) B) State the FIVE (5) business sustainable marketing principles. (5 Marks) QUESTION 2 A)
QUESTION 1
A) Differentiate between consumerism and environmentalism movements. (4 Marks)
B) State the FIVE (5) business sustainable marketing principles. (5 Marks)
QUESTION 2
A) State and discuss any FIVE (5) main functions of public relations. (10 Marks)
B) To attract good salespeople, a company must have an appealing compensation plan. State FOUR (4) salespersons compensation elements. Provide an example for each element. (8 Marks)
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