question 1 - based on the below information kindly provide us wit the MCQ questions and True and False question that ate related to the below info

In this chapter, you will learn about... 1. Defining the Crgariation i Butirest, Mivsion and Cosis Business Behinion Autiress Mistion Business Coodr 2. Idenstying and Framing Orgarirusonal Qrowth Ooportunites 1. Cerverting Finvironeneral Orpotunites mts Grganitaional Dpcotumities I Swot Aralytit In this chapter, you will .1 learn about... 3. Fommulating Product-Market Strategen - Market Penveration Btvatepr 4. Market-Deveocment Strategy - Product Bevelopment Stranegy - Doversilesion 4. Strategy Selecton 4 The Maketirg Mi 4. Budgoting Marketreg. Finmolat, and froducton Aesouctes 5. Developing Relormulaton and Rlecovery Btrungies 6. Drating a Marketing Pian 7. Marketing Ethios and Social Responsiblthy The Primary Purpose of Marketing To create long-term and mutually beneficial exchange relationships between an entity and the publics (individuals and organizations) with which it interacts. 11:35 Back Chapter 1 Foundations 0.. 11:35 ,tll = Back Chapter 1 Foundations o... Business Definition By defining a business from a customer of market perspective. an organization is appropnately viewed as: a customer - safidying endewor niof a product producing or service dolvery echarprise. "What business are we in?" An organization should define a business by: - The trpe of customers at wishes to serve - The particular needs of those customer groups it wishes to satisty - The means or technology by which the organization will satisfy the customer needs Back Chapter 1 Foundations o... they mepresert a comperite puctace of erganizatumal purpose within a sqecifs: seting ahould be problemecenterod and future-ericaled. Decause goals of objective roprowent daicuants of what the orpoineise Sifference and enast a thendial program Once the character and direction of the ocyanization have been outlined in its business definition, msion, and gonls or objectives, the practice of strategic marketing management enters an entroprencurial phase. Using busincss definition, misajon, and goals as a guide, the search for and evaluation of orgenirational growth opportunitics can begin Identifying and Framing Organizational Growth Opportunities Converting Environmental 11:36 ,ll = Back Chapter 1 Foundations o... 11:36 vill = Back Chapter 1 Foundations o... 11:36 vill = Back Chapter 1 Foundations o... 1 881 Back Chapter 1 Foundations o... 11:37 ,tll = Back Chapter 1 Foundations o... 11:37 vill = Back Chapter 1 Foundations o... In this chapter, you will learn about... 1. Defining the Crgariation i Butirest, Mivsion and Cosis Business Behinion Autiress Mistion Business Coodr 2. Idenstying and Framing Orgarirusonal Qrowth Ooportunites 1. Cerverting Finvironeneral Orpotunites mts Grganitaional Dpcotumities I Swot Aralytit In this chapter, you will .1 learn about... 3. Fommulating Product-Market Strategen - Market Penveration Btvatepr 4. Market-Deveocment Strategy - Product Bevelopment Stranegy - Doversilesion 4. Strategy Selecton 4 The Maketirg Mi 4. Budgoting Marketreg. Finmolat, and froducton Aesouctes 5. Developing Relormulaton and Rlecovery Btrungies 6. Drating a Marketing Pian 7. Marketing Ethios and Social Responsiblthy The Primary Purpose of Marketing To create long-term and mutually beneficial exchange relationships between an entity and the publics (individuals and organizations) with which it interacts. 11:35 Back Chapter 1 Foundations 0.. 11:35 ,tll = Back Chapter 1 Foundations o... Business Definition By defining a business from a customer of market perspective. an organization is appropnately viewed as: a customer - safidying endewor niof a product producing or service dolvery echarprise. "What business are we in?" An organization should define a business by: - The trpe of customers at wishes to serve - The particular needs of those customer groups it wishes to satisty - The means or technology by which the organization will satisfy the customer needs Back Chapter 1 Foundations o... they mepresert a comperite puctace of erganizatumal purpose within a sqecifs: seting ahould be problemecenterod and future-ericaled. Decause goals of objective roprowent daicuants of what the orpoineise Sifference and enast a thendial program Once the character and direction of the ocyanization have been outlined in its business definition, msion, and gonls or objectives, the practice of strategic marketing management enters an entroprencurial phase. Using busincss definition, misajon, and goals as a guide, the search for and evaluation of orgenirational growth opportunitics can begin Identifying and Framing Organizational Growth Opportunities Converting Environmental 11:36 ,ll = Back Chapter 1 Foundations o... 11:36 vill = Back Chapter 1 Foundations o... 11:36 vill = Back Chapter 1 Foundations o... 1 881 Back Chapter 1 Foundations o... 11:37 ,tll = Back Chapter 1 Foundations o... 11:37 vill = Back Chapter 1 Foundations o