QUESTION 1 Chapter 8 - Location Use the following information to answer questions 1-7 A company has conducted a factor analysis to decide where to locate its next store. See below for the weightings and scom scores Factor Weighting Location Location Location B Parking 30% 90 75 70 Warehouse space 5% 75 80 90 Pedestrian traffic 30% 85 60 70 Access for pick up and drop off 10% 65 70 90 Store size 25% 60 70 75 Which location has the best Pedestrian Traffic? 1 mark Location A Location B Location QUESTION 2 Which Factor is the least important in this Analysis? 1 mark Parking Warehouse Space Pedestrian traffic Access for Pick up and Drop off Store Size QUESTION 3 Complete the Factor Analysis, what is the score for location A? 2 marks 77.75 72.25 67.75 QUESTION 4 Complete the Factor Analysis, what is the score for location B? 2 marks 96 63.25 69 QUESTION 5 Complete the Factor Analysis, what is the score for location C? 2 marks 79 63 74.25 QUESTION 6 Which location is preferred based on the factor analysis? 1 mark Location A Location B Location C QUESTION 7 The company did not make their investment decision prior to Covid. They would like to rework the factor analysis based on this new reality. How would the company change the factor analysis to take this into account? Be specific which scores and/or factors you would change up or down. 3 marks