Question 1 Data Scientists most often enter into that position by:

1 point

No experience other than an aptitude working with quantitative data is required

Starting as a Business Analyst and gaining experience and additional technical skills on the job

Earning a doctorate degree in statistics or computer science

Earning a masters degree in data science

2. Question 2 Why is it important for Business Analysts to have local knowledge of business sectors?

1 point

Business Analyst typically work in a specific business sector, such as insurance, and every sector has specialized metrics developed for that sector.

Clients expect Business Analysts to be able to discuss their specific business environments in detail

Client provided data typically only contains local knowledge

All of the above

3. Question 3 Why should a Business Data Analyst have SQL skills?

1 point

To retrieve data from different types of databases throughout the organization

To increase their efficiency and autonomy

To be able to combine data from multiple sources to create new data sets and answer new questions.

All of the above.

4. Question 4 True or False: NONE of the nine skills required of all Business Data Analysts are part of the skills used regularly by the typical software engineer.

1 point

True

False

5. Question 5 True or False: Strategic consulting firms with a software/systems integration focus often introduce the latest methods for achieving competitive advantage into a particular vertical market, such as retail pharmacies, which forces other companies in that vertical to use the same methods to stay competitive.

1 point

True

False

6. Question 6 Hardware & software companies compete in a market that has a very unusual cost structure. This is because:

1 point

These types of companies derive their value from developing and delivering proprietary intellectual property.

They incur almost all their costs up front, before the first product is sold, while the incremental cost to create one more unit of the product is very low.

It has high variable costs and low fixed costs.

All of the above.

7. Question 7 Business Data Analyst Tiffany Yu advises that in order to learn to write SQL queries well enough to be able to start gathering information for yourself, you will need to prepare (study) for about:

1 point

One Month

A University Semester Course

Six Weeks

One Week

8. Question 8 Of the five business types represented among US companies, Traditional Strategic Business Consulting firms are the least likely to hire software engineers and technical project managers. Why?

1 point

Strategic Business Consulting generally does not include developing or installing technology.

These firms focus on ways to improve business processes, such as increasing revenues and reducing risk.

Strategic planning in the corporate world is critical to a firms success

Analysts represent the largest single job type in these types of firms

9. Question 9 Which other type of Company represents the biggest threat to bricks and mortar Companies?

1 point

Traditional Strategic Business Consulting firms

Business Consulting firms with an IT focus

Hardware and Software Companies

Digital Companies

10. Question 10 What software tool is Data Scientist Dai Li referring to, when he says, Of course I also use [it]. It sounds like [it] is more nontechnical, but actually it is a very good tool. You can do a lot of data processing, data analysis, and data modeling if you are using [it] with very good efficiency.

1 point

Excel

SQL

Matlab

Python

11. Question 11 The current world leader in market share for remote (cloud-based) hosting of other companies data and applications is:

1 point

Microsoft

Amazon

IBM

Google

12. Question 12 For brick and mortar businesses to survive digital competition, the most important factor is:

1 point

Brand Awareness and customer loyalty

Does the company deliver its product or service as quickly as its online competitors?

Production efficiency

Pricing

13. Question 13 The term Point-of-sale customization means:

1 point

Every online customer is unique and therefore can and should be shown different prices and products

Targeting individual customers with coupons or other special offers when they visit a store, based on their past purchase history

It is possible to attract new customers by using more customized incentives

Bricks-and-mortar companies are at a disadvantage because they cant track history as well as online companies

14. Question 14 One survival strategy which will definitely NOT succeed for Barnes & Noble in its struggle with Amazon is:

1 point

Converting Barnes and Noble into more of an exclusive literary club for paying members

Offering lectures, classes, and other social events related to books in its stores

Putting more resources into their web presence and online sales

Selling coffee, food, and non-book gift items

15. Question 15 What is the primary difference in business model between the two Digital Companies Uber and Airbnb?

1 point

Uber transportation is much less expensive than regular taxi service; Airbnb room prices are similar to traditional hotel rooms

Uber is highly profitable; Airbnb is not.

Uber transportation is only available in certain cities; Airbnb properties can be anywhere in the world

Uber sets prices for drivers; Airbnb lets property owners set prices themselves.

Honor Code Agreement