QUESTION $1$ Discuss how IT can be leveraged to create competitive advantages and what challenges organisations may face in sustaining these advantages in a rapidly changing technological landscape. QUESTION $2$ Reflect on the key factors that organisations should consider when prioritising IT investments and how these investments can be aligned with overall business strategy to maximise returns. QUESTION $3$ Interpret how business intelligence tools can be used to anticipate market trends, optimise IT operations, and drive innovation. QUESTION $4$ Recognise how different stages of the product life cycle can impact IT systems and what measures can be implemented to ensure IT resilience throughout the product's life cycle. $(20$ Marks$)(20$ Marks$)(20$ Marks$)(20$ Marks$)$ QUESTION $5(20$ Marks$)$ Discuss how strong governance practices can facilitate better alignment between IT and business objectives, leading to improved organisational performance. END OF PAPE