Question: Question 1 Discuss the three strategies that managers can implement to ensure that their product development efforts will result in innovative and successful new products.

Question

1

Discuss the three strategies that managers can implement to ensure that their product development efforts will result in innovative and successful new products.

(6

marks

)

Question

2

Explain what negotiation is

.

Name and discuss the two major types of negotiation.

(5

marks

)

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