Question: Question 1: How might your digital-self differ from your self-concept in the real world. Is this difference important to marketers? Justify your answer with reasoning.

Question 1: How might your digital-self differ from your self-concept in the real world. Is this difference important to marketers? Justify your answer with reasoning. (200 words)

Question 2: What is social comparison? To what type of person do you usually choose to compare yourself? (200 words)

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