Question: Question 1 In some cases, it is more effective to use advertising and promotions, and in other cases personal selling is the best approach. According
Question
In some cases, it is more effective to use advertising and promotions, and in other cases personal selling is the best approach. According to our notes, match the strategy with the situation.
A Personal Seling
A The product costs a lot
B Advertising
There are few customers
Customers are geographically dispersed
It is a standardized product
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
