Question $1$

Match each term with its definition.

An informed, scientifically derived, estimate of what might occur in the future. $$

A financial plan that explains how resources will be allocated. $$

The portion of market potential that one among a set of competing firms can reasonably expect to obtain.

The total volume of sales that a market can support.

A forecasting method that is based on human intuition alone.

$[$Choose$]$

A quantitative forecasting technique that uses historical data to predict future sales.

$[$Choose$]$