Question 1

'Matrix' organizations (as defined by your text), are

Question 1 options:

	likely bureaucratic
	characterized by centralized, top down decision-making
	can capitalize on the expertise of other units/people throughout the organization
	All of the above are correct

Question 3

Offering a 'no-frills' good or service to the market (ie Southwest Airlines original positioning) to maintain a low-cost position means the company:

Question 3 options:

	usually offers very custom or differentiated solutions to customers
	usually enjoys high margin profits for each transaction
	expects to sell high volumes of such goods or services
	none of the above are correct

Question 5

By dropping the price for Eco7, Avellin

Question 5 options:

	would likely make 'easier' sales but ultimately hurt margins for the company
	creates little or no incremental profit for its channel partners
	might demotivate its wholesalers or service providers to use the product
	All of the above are correct