Question: Question 1 options: customer-centric ethnocentric process-centric product-centric Question 2 (1 point) Benefits to implementing customer relationship management programs include Question 2 options: reduced government regulation
Question 1 options:
customer-centric
ethnocentric
process-centric
product-centric
Question 2(1 point)
Benefits to implementing customer relationship management programs include
Question 2 options:
reduced government regulation
fewer product rejects
better community support
improved customer retention
Question 3(1 point)
Metrics that can be used to evaluate customer knowledge include
Question 3 options:
number of invoices processed per day and cost per transaction
date and cost of last software upgrade
number of customer acquisitions and page views per day
diversity of the workforce and number of languages spoken
Question 4(1 point)
Metrics that can be used to evaluate customer interactions include
Question 4 options:
safety record and number of days since last safety incident
cost of capital and return on assets
product diversity and number of payment methods
size of the warehouse and number of forklifts
Question 5(1 point)
Customers tend to evaluate their service satisfaction based on
Question 5 options:
premium pricing and attractive packaging
reliability and responsiveness
rigorous adherence to policy and rapid fire questioning
low pricing and availability of discounts
Question 6(1 point)
A key metric for measuring customer satisfaction is the
Question 6 options:
response to customer inquiries
staff turnover
number of product defects
latest version of the CRM software
Question 7(1 point)
One of the competencies needed by SMEs for a successful e-business is
Question 7 options:
a visionary leader
significant financial resources
a large IT staff
an e-business strategy
Question 8(1 point)
A second competency required by SMEs for e-business success is an ability to
Question 8 options:
integrate IT and business knowledge to devise new business processes
incentivize its staff to provide superior customer service
provide adequate training for its IT staff
integrate IT with the firm's existing customer relationship management software
Question 9(1 point)
E-business lock-in means
Question 9 options:
motivating customers to remain with the supplier
there are no upgrades available
additional security to prevent identity theft
offering discounts to valued customers
Question 10(1 point)
E-business novelty means creating customer value
Question 10 options:
by 'likes'
by discounting
through fewer defects
through innovations
Question 11(1 point)
ICT use in energy intensive industries has been found to
Question 11 options:
speed the conversion to wind energy
reduce greenhouse gas emissions
increase the cost of energy for consumers
reduce the likelihood of earthquakes
Question 12(1 point)
Financing green technology may
Question 12 options:
generate above average returns for the corporation
lead to patent violations
not reward the corporation
contribute to employee retention
Question 13(1 point)
A firm's decision to embrace sustainability is driven by
Question 13 options:
the core beliefs of the firm
cost considerations
government regulation
the age and gender of the CEO
Question 14(1 point)
Many firms have initiated environmental sustainability plans in an effort to
Question 14 options:
reduce taxes payable
please the Board of Governors
avoid government regulation
strengthen the corporate brand
Question 15(1 point)
Corporate environmental sustainability initiatives are primarily intended to
Question 15 options:
reduce consumption
persuade consumers to spend
limit reuse
encourage recycling
Question 16(1 point)
A number of European countries started governmental initiatives to promote what is referred to as the ''Information Society" in the
Question 16 options:
1980s
2000s
1970s
1990s
Question 17(1 point)
The term "information society" refers to the ______________, ______________________, __________________, and __________________________ infrastructure of a country.,
Question 17 options:
computer, information, internet, social
age, health, education, energy
cultural, administrative, geographic, technological
GDP, per capita income, internet usage, social
Question 18(1 point)
Cell phone usage is an element of a country's __________________ infrastructure.
Question 18 options:
information
social
computer
internet
Question 19(1 point)
Newspaper readership is an element of a country's ________________ infrastructure.
Question 19 options:
internet
computer
social
information
Question 20(1 point)
The numbers of pcs per student is an element of a country's _________________ infrastructure.
Question 20 options:
internet
information
computer
social
Question 21(1 point)
A country's concern for _________________ has sometimes been the driver for government investment in telecommunications infrastructure.
Question 21 options:
unemployment
poverty
the transmission of communicable diseases
homelessness
Question 22(1 point)
A current information society concern for Austria is to provide its citizens with
Question 22 options:
affordable housing
free museum passes
cheap and easy access to the internet
open and transparent access to government
Question 23(1 point)
One of the challenges of allowing citizens to communicate electronically with public agencies via the internet is
Question 23 options:
different internet browsers
the continuing need for paper files
the reluctance of public agencies to engage with the public electronically
electronic signatures
Question 24(1 point)
An information society priority for the German government has been
Question 24 options:
consumer protection
anti-fraud legislation
tuition support for IT students
a laptop for every child
Question 25(1 point)
The EU's information society priorities include internet based services designed to give its citizens
Question 25 options:
more online shopping sites
digital games on demand
free streaming television
increased access to public information and services
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