QUESTION 1

1. The Open Table app enabled one restaurant with 3 locations to increase its profits by ______ %.

	A.	12%
	B.	17%
	C.	23%
	D.	38%

QUESTION 2

1. Offering WiFi at Starbucks results in customers staying in the store ___ times longer.

	A.	2X
	B.	4X
	C.	5X
	D.	10X

QUESTION 3

1. If you want to create something truly innovative and impactful do it in close cooperation with other companies.

True

False

QUESTION 4

1. Using the 10 types of innovation approach. Aravind Eye care System, which normally charges $1,200 per eye treatment in Chicago, can set-up a sliding scale approach in India and still be profitable at $120.00 per eye.

True

False

QUESTION 5

1. Keeley ended his presentation on innovation by asking what have we learned. He then summarized the answer as:

	A.	Innovation is changing faster than we think.
	B.	Innovation is hard.
	C.	We have to think about more than the technology
	D.	All of the above

QUESTION 6

1. According to Keeley, for the Americas Cup yacht to win required what on board?

	A.	Good sailors
	B.	Luck
	C.	Supercomputer
	D.	Skipper with a Ph.D.

QUESTION 7

1. The goal of the 10 Types team was to make innovation a systematic approach, moving the field from a mysterious art to more of a disciplined science

True

False

QUESTION 8

1. 91 people per second downloaded Starbucks new app to get a free cup of coffee on their birthday, by paying in advance. How much revenue did it generate?

	A.	$5 Million
	B.	$372 Million
	C.	$2 Billion
	D.	$3.4 Billion

QUESTION 9

1. A truly elegant theory gets things right enough to foster ____ progress- from many people, only loosely organized.

QUESTION 10

1. According to Bill Buxton, most breakthrough innovation tend to be built off technical advances that have likely been working their way up through laboratories for decades.

True

False

QUESTION 11

1. Sometimes things ____. You cant stop things from changing.

QUESTION 12

1. What was the net loss per $79.00 membership analysts predicted when Amazon launched PRIME?

	A.	$3.00
	B.	$2.00
	C.	$11.00
	D.	$14.00

QUESTION 13

1. Keeley referred to the new yacht design as a flying ____________.

QUESTION 14

1. In the modern world innovation is more about elegant ____ than invention.

QUESTION 15

1. Innovation and invention are interchangeable

True

False

QUESTION 16

1. The business you are in may change so much and so fast that its almost impossible for you to see some of the things you are missing.

True

False