Thinking about your decision to buy a laptop for your studies. You decided to buy a...
Fantastic news! We've Found the answer you've been seeking!
Question:
Transcribed Image Text:
Thinking about your decision to buy a laptop for your studies. You decided to buy a particular brand of laptop. a. Identify the factors that make selected brand of laptop personally relevant to you, such as how it relates to your specific goal: needs or self-concept. (5 Marks) b. Discuss how product knowledge or experience, age, and money affect your ability to process information about chosen brand of laptop and finally decide to buy it. (5 Marks) C. Analyse how the opportunity factors related to time, distraction, and information affect your behaviour toward making this decision to buy the particular brand of laptop. (5 Marks) d. What can marketers of selected brand of laptop do to enhance your motivation, ability, and opportunity to opt for their brand? (5 Marks) (Hint: concepts of motivation, ability and opportunity) Thinking about your decision to buy a laptop for your studies. You decided to buy a particular brand of laptop. a. Identify the factors that make selected brand of laptop personally relevant to you, such as how it relates to your specific goal: needs or self-concept. (5 Marks) b. Discuss how product knowledge or experience, age, and money affect your ability to process information about chosen brand of laptop and finally decide to buy it. (5 Marks) C. Analyse how the opportunity factors related to time, distraction, and information affect your behaviour toward making this decision to buy the particular brand of laptop. (5 Marks) d. What can marketers of selected brand of laptop do to enhance your motivation, ability, and opportunity to opt for their brand? (5 Marks) (Hint: concepts of motivation, ability and opportunity)
Expert Answer:
Answer rating: 100% (QA)
a Factors that make the selected brand of laptop personally relevant to you Specific goals and needs The laptop brand may align with specific features or capabilities that are essential for your studi... View the full answer
Related Book For
Posted Date:
Students also viewed these marketing questions
-
Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...
-
Write a literature review for your study. See below for an example of a literature review. Your literature review should provide both analysis and synthesis of previous studies as related to the...
-
The September 30, 2018, adjusted trial balance of Buzzy?s, Inc., is shown next. Requirements 1. Prepare the September closing entries for Buzzy?s, Inc. 2. Calculate the ending balance in Retained...
-
Skyler is covered by his company's health insurance plan. The health insurance costs his company $3,500 a year. During the year, Skyler is diagnosed with a serious illness and the health insurance...
-
Define the following terms: a. Observational study b. Designed experiment
-
What ethical problems should you be aware of in searching social medial sites?
-
Suppose that the market can be described by the following three sources of systematic risk with associated risk premiums. Factor Risk Premium Industrial production (I) ........ 6% Interest rates (R)...
-
Example. A fair die is rolled until 6 comes up for the 3rd time. What is the probability of obtaining 6 for the 3rd time at 10th trial? Solution.
-
Implied Volatility. Replicate the Implied Volatility Smile Figure on Page 12 of LN3, using current Call options data on the S&P500 (SPX) maturing on January 20, 2023. Please state the assumptions you...
-
18. WallsFarther Bank has the following balance sheet (in millions of dollars). Assets Cash Deposits at the Fed $12 Stable retail deposits 19 Less stable retail deposits Treasury securities 125...
-
Unlike electrons, the holes in a semiconductor do not leave the semiconductor in which they are formed. Yet, holes can be thought of as positive charge carriers. When a hole has traveled to the edge...
-
You must use a resistor, a capacitor, or an inductor to fill a gap in a circuit. You want to have as much current as possible through this circuit element to ensure that it can be easily detected....
-
A sample contains \(3.0 \times 10^{22} \mathrm{Si}\) atoms and nothing else. (a) How many valence electrons does the sample contain? (b) How many of the valence electrons in the sample can conduct...
-
The research laboratory you work in is less than a block away from the transmitting antenna of a radio station that broadcasts at \(1100 \mathrm{kHz}\). You notice that every piece of equipment in...
-
A device is connected to a \(60.0-\mathrm{Hz} \mathrm{AC}\) source for which the emf is given by \(\mathscr{E}=\mathscr{E}_{\max } \sin (\omega t)\). If after \(5.00 \mathrm{~ms}\) the current is...
-
The essence of positive synergy can be found in the phrase: 1. Front of ship sinkback of ship sink. 2. There is no "I" in team. 3. Two heads are better than one. 4. The whole is greater than the sum...
-
During the month, services performed for customers on account amounted to $7,500 and collections from customers in payment of their accounts totaled $6,000. At the end of the month, the Accounts...
-
Provide an example of a public good and briefly describe how the good is both nonexcludable and nonrival. Will the market provide too much or too little of a public good? Why? Should the government...
-
Your friends, knowing you have studied economics, have started asking you for some advice. Briefly explain a government assistance option that may be available to them in each of the following...
-
Describe a scenario you have experienced that can be classified as a hold-up problem. Did you hold someone up or were you held up? Was the problem solved? If so, how?
-
You have been approached by promoters to give an opinion on the financial statements to be included in the prospectus of a proposed corporation to be named U-Park Corporation. U-Park will own and...
-
The following questions relate to the auditor's responsibility for reporting on inconsistency of application of accounting principles. Select the best response. a. Raider uses the last-in, first-out...
-
J.O. Cole, a sole proprietor, operates a trucking business. Cole also has assets and liabilities in connection with other activities. You are retained to audit the accounts of the J.O.C. Truck Lines...
Study smarter with the SolutionInn App