Question: Question 1 What is true about metrics that track efficiency and effectiveness? All of these choices are correct You have to measure both efficiency and

Question 1
What is true about metrics that track efficiency and effectiveness?
All of these choices are correct
You have to measure both efficiency and effectiveness
Effectiveness metrics measure how well marketing gets things done
Efficiency metrics measure if marketing is aligned with leadership's
goals
Question 1 What is true about metrics that track efficiency and

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