Question: Question 1 Why were the additional 3 Ps of Process, People, & Physical Evidence added to the marketing mix? The marketing mix wasn't clear enough
Question
Why were the additional Ps of Process, People, & Physical Evidence added to the marketing mix?
The marketing mix wasn't clear enough
The marketing mix was lacking in some ingredients for creating advertisements.
The marketing mix was lacking some of the ingredients it needed to best manage the marketing of some products and services.
The marketing mix didn't include enough about the product.
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